Boost Your Sales Immediately with Two Super Simple Tweaks

There’s a lot of temptation in the industry, especially these days, to throw the bébé out with the bathwater a liiiittle too quickly when it comes to our offers. Even if it’s something you’re REALLY excited about, sometimes if what you’ve built… Doesn’t sell out immediately… Attracts a different type of person (ahem) than you […]

The Spotlight Salon – A Masterclass on Media Pitching

Confession: I was never very good at dating. Mercifully, I’ve been with my husband for almost a decade now, but I’ll never forget how deeply and sincerely I hated “the game”. Cooler folks than I — like perhaps YOU, Bestie — seemed to move through the process so easily. (I would know. I’d eye them […]

Stop Giving up on Yourself: How to Turn Failures into Features

I guess it’s fair to say, using the language du jour, that we exist in an action-focused world (and industry). Can you blame us? In the beginning, action is a jolt of serotonin. It’s the “Here we GOOO!” up the rollercoaster as you can feel your heart pounding before the real fun begins. In a […]

Looking to work with me? Snag a spot before the price hike!

Hey dear reader – I teased this offer a couple weeks back… and here it is at last! (Thanks so much for your patience by the way, friend. Between finishing my v. smol book, client work, an epic season of Q1 client onboarding, and a lovely getaway to our beloved New Orleans, it’s been a […]

Here’s How to Be a VIP with Me in 2023: Power Positioning

On a hot day last August, I sent out an email inviting a few brave souls to jump into some fast-paced, private 1-1 work with me. The goal? To test-drive the structure of some new offers I’ve been working on: VIP days and 90-minute Power Sprints. Turns out… more than a few brave souls were into […]

3 big swings (and how they went): Reflecting on 2022

I don’t know about you, but I basically never remember what my “word of the year” is. (For the record, this year it’s technically “curiosity“. Can’t wait to totally forget that little tidbit by March!) But if I could come up with a WoTY for 2022, in retrospect? It would be two words: “Why not?”. […]