Do You Need These “Must-have” Biz Tools? I Don’t – and Here’s Why


Entrepreneurship
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Title graphic for Hillary Weiss blog post titled Do You Need These “Must-have” Biz Tools? I Don’t - and Here’s Why.

To be clear: none of the things I’m about to list are bad, “lame”, or wrong.

HOWEVER.

I hear from clients a lot (and relate to the feeling):

All day every day, we get a million different messages from all sides about what we SHOULD have in place if we want a fancy, successful, big-dog business.

Which is all, at this point, more than one person can do in a lifetime.

So I figured I’d show you some of the things I don’t have at work in my business, and we’re still truckin’, even so.

A Non-exhaustive List of the Tools I DON’T Have in My Business

I DON’T have:

  • A schedule structured around my period
  • A standing desk or walking desk
  • Mushroom coffee
  • Much concern about my caffeine habits
  • Brain-related vitamin supplements
  • A gigantic team
  • Full-time employees (though I do pay my OBM a retainer that could equate to a full-time salary)
  • The skills to manifest from my vagina or whatever #iykyk

I Also Don’t Use These Business Tools:

  • Spreadsheets to track my content calendar (correction: I technically HAVE these, but I don’t use them like I should )
  • A set-in-stone content strategy when it comes to my topics. I like to riff!
  • Inbox 0 (more like Inbox 49,356 ahahahaha send help)
  • Super fancy proposals — the body of an email has always worked fine for me
  • A formal market research strategy
  • “Coffee chats” available as an opt-in for my calendar
  • A super scaled-up group program

More Tools I DON’T Have:

  • Most “must read” business books (I buy them to donate to Goodwill at this point)
  • Perfect healthy breakfasts, lunches, or dinners
  • A morning routine
  • A clear, save-the-world WHY (I’ve got a “WHY NOT” — more about this in my book. But I’m mostly just focused on helping who I can, and having fun.)
  • A professional recording set-up
  • The fanciest MacBook Pro
  • A clear picture of exactly when I’ll retire
  • A business coach (at the moment! Love me some coaching though.)

And Even More Tools I DON’T Have:

  • A membership
  • A tiny offer in my funnel (we used to, but it’s turned off for now!)
  • A publicity strategy
  • An opt-in that was created after 2018
  • A FB ads strategy— for now, anyway.
  • Pristinely-organized financial records (mercifully, I hire people for that!)
  • A game plan to ever fully exit my “business chaos goblin” stage

I’m sure there’s more “shoulds” that I missed, but as you can tell, that’s a long ol’ laundry list. On the other hand…

What Amazing Things DO I Have?

A thriving business.

Clients, and a team, and offers I am absolutely obsessed with.

Branding and positioning that’s so clear (to me, AND my people) that I can just riff in my content and messaging.

A whole lotta fun, laughter, and joy.

And total peace knowing that anything I might need but don’t have YET, will be tackled in perfect timing when the opportunity presents itself.

Because it always does.

Just sayin’

Big hugs,
H

Photo by Elena Rouame on Unsplash

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