“You can be the ripest, juiciest peach in the world…and there’s still going to be somebody who hates peaches.” – Dita Von Teese
Translation: you can do everything right, and try your hardest to be perfect, but there’s always gonna be someone who finds something wrong with you.
^ Full disclosure: I quote celebrated burlesque performer and American philosopher Von Teese roughly once a week to my private Power Position coaching clients.
(BTW, if you ever wanna apply to BE one of those clients, you can do so here so it’s done when we open next.)
When you’re working your way into the spotlight, it’s an important tidbit to remember.
Because, while my clients want to be more visible, and build that authority that brings in new readers, viewers, fans, and clients — there’s always a fear tickling the back of their minds:
“What if people hate my ideas?:
“What if people hate me????”
“It’s Not the Critic Who Counts…”
Yep, even if their audience- building strategy is still in the early build stages, and they likely already have plenty of waiting-in-the-wings fans just waiting for them to share more of their point of view… visions of fiery comments and emails dance in their heads.
Because, for whatever reason… the fear of someone disliking or dismissing your ideas is so much stronger than the possibility someone might actually love them.
(Isn’t it weird how 99 people can tell us we’re awesome, but if one person tells us we suck, we believe them?)
The reality is, while the worst thing you’ll probably encounter is MUCH more likely to be a bit of quiet, than trolls swarming the comments on your Instagram post…
… In a purely statistical sense, the longer you’re visible, the more times you make yourself vulnerable to a negative reaction.
But I’ve got good news: an irritable reply in the comments ain’t gonna kill you.
“…It’s the [Wo]man Actually in the Arena”
And, if it helps even more: In 10 years of making stuff online, I’ve been fortunate to only experience a handful of outright anger or frustration from the people in my audience, and my experience isn’t unique.
But still! Happen it does.
And the absolute best way I know of to handle negativity that seems to come out of left field is pretty simple:
You just need to do your best to know and understand where it comes from.
The reality about experiencing another person’s accusations online is similar to experiencing another person’s accusations “IRL”:
99% of the time, it’s not really about you.
99% of the time, it’s more about how the person is feeling about themselves, their business, or their relationship to visibility.
(The other 1% happens when you’re actively taking swings and stirring ish up on purpose, and run into someone who doesn’t like your idea. Which can also happen — and will, coincidentally, ALSO typically not kill you.)
It’s Not You…It’s Them…Thinking It’s You
The technical term for it is “emotional projection”… and while it’s great to be able to put yourself in an angry commeentor’s shoes, it can ALSO be hard to acknowledge another person’s pain, and turn the other cheek when you’re smarting from a smack.
So: what’s a high-integrity business owner like you to do when it happens?
That’s exactly what we’re diving into on today’s episode of #HAMYAW.
Click here to catch the episode, and dig in with us around stuff like:
- What’s the difference between emotional projection, and genuine criticism?
- Stories of our own experiences with negative responses from our audience, and what we did next
- What should you do when you get a “hater” comment or email? When is it worth it to clap back, and when is it better to stay calm?
- Where does emotional projection stem often from, and how can you approach it with compassion… without feeling like you’re being disingenuous?
- AND SO MUCH MORE.
Are You a Hater-Whisperer? Share Your Secrets!
Click here to catch the episode now, and let us know in the comments
How do YOU, in the words of Beyonce, twirl on them haters?
Have you experienced negativity online?
How did you respond, and what happened next?
And before I go, I’ll leave you with this little pearl of wisdom that my dear friend (and former business partner) Cassie likes to drop:
“Don’t sweat it. Because haters are how you know you’ve made it.”
Write on, H
Head on over — it only takes a minute or two to fill out.
Hold on, I wrote it down ’cause it was so funny. What’s today?
It’s called “Emotional Projection: How to stay chill when someone is being a bag of dicks,” okay.
Welcome back marketing nerds of the world. It’s time for another episode of HAMYAW. And today we want to talk about emotional projection, which is a nice way to frame the phenomena when someone appears in your inbox, in your DMs, in your world, bein’ a bag of dicks and you just don’t know why.
Margo and I want to talk about why emotional protection happens in a space, how to respond to it and how to rise above. But before we do, Margo, bags of dicks? (laughs)
(laughs) That is the segue.
We are gonna turn bags of dicks into bags of vaginas, strong! (laughs)
Go! Keep going! Strong, resilient, and pink! Yeah, presumably.
Let’s out the garbage.
There we go. It cleans itself. It gets it all done, folks. Anyway, you were saying.
And it’s really fun.
My preferred sexual organs, personally.
Now I want to answer that. Which is your preferred organ?
Oh yeah, that’s true. Out of all the ones I own, my vagina is probably my favorite.
I think also, but I think there’s a difference between like character assassination and emotional projection and somebody criticizing you. And I think that those are, those are two different things. And so I think that criticism is looking at the idea and being like, “Well, I’m not so sure about this.”
And it’s very easy to take that personally. When somebody is sharing their anecdotal experience or disagreeing if they’ve been different things in the field, that’s not emotional projection. If they’re like that, “I don’t know if I agree with this blah, blah, blah”, or “I think this is wrong.” That’s not an emotional projection. What emotional projection is, “I think you suck because you have this opinion and you’re aligned to people and you’re a terrible person.”
Like, that is emotional projection in a lot of ways. Sometimes the person is a terrible person. And sometimes that’s a fact but if it’s you, and you know you’re a good person, I think that it’s really important to define those two lines, where it’s like where is criticism that I learn to take and treat as part of the conversation and take on board and be like, interesting, well, counterpoint, let’s continue the dialogue. But emotional projection and haters as it were, that’s not a conversation. They don’t want to have a conversation. They want you to feel bad so that they can feel better.
This is one of those things that no matter how much, like leaders and people in the space tell you it happens, and like call out trolls or people who’ve done this, you don’t think it’s real until it happens to you. And then it’s very derailing, at least the first few times before you begin to understand what’s happening and the pattern and you learn how to respond. So for the folks watching, projection is a thing that happens in psychology when you are experiencing an emotion you don’t want to feel and you take it out on someone else.
So you can usually identify this. If you sense that a friend is getting really judgy of you and the judgment seems not based on anything real or somehow is making you a little paranoid. Like, generally that’s a reflection of their own insecurity and not an actual reflection of you.
So, where that happens online is when someone, let’s say you put out an offer to your list and someone starts attacking the offer but like making it personal, or I think the phrase that Hillary and I talk about a lot Is when they’re like, “I bet no one’s even reading this email.” (laughs) And I’m like, “Why is he writing it then?
Oh, ye of little faith!” (laughs) And that’s, I want to add guys, before Margo continues with her super-smart insights, most digital marketers read their own email. I will tell you. Until you get to like Amy Porterfield. Marie Forleo size like it’s us in our inboxes.
Well, not even sizes, some people make a decision to not see that stuff, but for the most part, we’re all seeing what comes in because it’s good to market research.
And that’s what we’re here to do. And you want to interface. And like Hillary has mentioned in previous episodes, accessibility is a part of what you’re doing when you build these kinds of brands. But there is something strange that happens when people begin to put you on a pedestal. When they associate you with an idea instead of being a person. And so they hinge a lot of feelings on you that have nothing to do with you.
Whether it’s a disappointment, guilt, frustration, a desire for you to be perfect or an ideal. And you’re failing to meet that in some way. It’s usually because they are failing to meet it in some way. So there are people in the world who are actively looking to find a flaw in you. And it’s not you, it’s them, but it really, really sucks when they take it out on you. So that’s what we’re talking about today.
Yeah. And I just, as an example, in my own business, in the middle of a pandemic. So I have in my onboarding sequence an invitation to email me and just letting me know like what you do for work and all that. And I read all the emails and I love getting them. I don’t always get a chance to respond. And I got, I had a reader who was very, very upset that I didn’t respond. They were not super cutting, but they definitely accused me of being out of integrity and not actually caring about my audience. A hypocrite. Because I didn’t respond to their email that I was a hypocrite.
And of course, initially, I was like, “You wanna see a hypocrite?” But Margo talked me down because the reality is that, you know, when people are sending you this stuff, it’s rarely you. And I think that this is the reality I think for, in creative business, too, that if 99 people tell you you’re great, you don’t believe them. But one person tells you, “You suck”, and you’re like, “Finally someone speaks the truth”.
Just from the world that we’re in, it’s easy to really automatically internalize that stuff, automatically get defensive, automatically be like don’t let the door hit you on the way out. But in reality, I think it’s really important to remember that while we are humans on the other side, so are they. And I think that ways that people show up with this projection are “You don’t actually care about your audience as much as you say you do.” I don’t really know where that comes from projection-wise. So I’m just gonna leave that alone.
“You’re not who you say you are.”
“You’re saying you care about me, you don’t care about me”.
Yeah, exactly. And maybe they’re feeling a little unsure about themselves or they’re stressed out in their current scenario. There’s also the like, “You’re selling all the time. Why are you always selling? Is it all about the money?” To which I respond, “Yeah, it’s a business.” But it’s not all about the money.
People get in their own heads if they’re not selling enough or they feel like they’re falling behind, they can take that out on you. Same with, you know, if there’s a link on your site that has out-of-date information that you’re sending people to and they’re like, “You haven’t updated this link in like two years”, and you’re like, “Oh, awkward”. But they use it as a way to discredit you because they’re hunting for things to discredit you because I don’t know, there’s envy goin’ on there, there’s something else happening in their own lives and they’re taking it out on you.
And this can feel like seriously personal, painful stuff. Like, it felt like a fuckin’ stab in the heart to be told that I don’t care about my audience because my entire brand and 90% of my existence is making things that people can use and that work and trying to fucking help people. So it’s difficult to be challenged in that way but it’s so important to remember the accusation itself is not necessarily real.
Yes. I would add to that list. People claiming that you are hiding your true intentions or your true agenda. I get that sometimes.
“What’s your agenda?”
Oh, the liberal agenda! (laughs) Or something like that. Like I’m part of a conspiracy theory and they caught me.
We’re Illuminati, by the way, I think everyone should just know that. We should be public, but continue Margo.
That’s, I mean, I’m the captain.
Captain Illuminati? Are there rules?
You’re right, touché touché!
I can be captain!
Bet you didn’t expect Illuminati jokes in this episode, but go on. You’re absolutely right. And especially when you just talk about anything related to politics.
Oh, politics for sure.
I mean, I stopped talking about politics directly. I talk about it indirectly for this reason
because it wasn’t having the intended effect. Like I was getting a lot of that emotional projection where I’d be like people would be reacting with their feelings, not having read the piece and not having offered any useful either additions or subtractions to the point I actually was trying to make. That’s usually how you can tell that you’re being projected upon is like, there’s no actual argument there. Like if you really, really try and find a foundation to the claims, the claims that sting are something you personally probably feel insecure about.
Like to Hillary’s point. Like if someone accused me of not reading all the emails or being like “You said you were this and you’re not”. Like it hurts because you really want to be. You know, when someone was like, “Well you’re not as good a writer as you say”. And I’m like, “I never said I was a good writer”. (laughs) “Good day, sir.”
“Jokes on you! I think I’m terrible!”
I’m just showin’ up. I’m just writing. I didn’t promise to be good at it.”
There’s something that happens when you’re in the public eye the way that we are. When you’re in the arena, that people think that you are different. Like you’re in a different category, different species, different person, that you’re not a real person with feelings or that there’s something duplicitous about you.
That might be based on past experience, whatever it is. And usually, people are always coming to the table bringing their biases with them. And it tends to get exploded when they see something triggering and you don’t often or ever know what’s gonna trigger that in someone else. I mean, generally, you can tell if you do something really controversial it could be triggering, like in the woke sense of the world, but like not in the I just put out an offer, why is this person so mad at me?
It’s also that you get less and less human I think the more successful you’re perceived as being, which is to your point. Where people feel like they can take it out on you because you’re successful. Things are working, that you have a lot more resilience to take jabs, as well. And that’s not true, I’m very sensitive. I’m a delicate flower. I’ve expressed on this show before, I am Baby. Be nice to me only.
The projection also comes in, I want to stress this, not just in selling offers, too. It can sometimes be in your content and what you’re writing about. Like I have had people come at me with criticisms about some of my pieces who clearly have not read the article.
Just the headline.
“So you read the headline, good for you.” Like I had somebody on my pricing be like, “Well I believe that women should charge as much as possible and especially nonwhite women”. And I was like, “Yes, if you notice in the second paragraph, I talk about pricing conventions, like being talked about in this way for exactly that reason”. And I think that that’s easier to shrug off because it’s like, “Well, you didn’t do your homework.” But when it gets personal, it’s so easy to want to instantly react and be like, “Well, leave.”
But I think that you also have an opportunity and Margo you shared this with me at the moment when, you know, some recent stuff was happening with me, that like it’s a moment to really blow people away with who you are and to see them and to not combat with anger or as good as a sick burn can feel. We’ll leave that for your Twitter responses.
But I think that overall, it’s always better and more beneficial to think, okay, take a break, where’s this person coming from and how can I talk to them? And I believe I responded to that person who was like “You’re not who you say you are”. I was like, “You know what? I haven’t been keeping up with my emails and you’re right. And I’m sorry about that”. They were announcing that they were unsubscribing. And I was like, “I understand if you unsubscribed but I hope I get a chance to prove to you that I am who I say I am down the road.” They do apologize in the response email because they were clearly having a bad time. And we moved on.
I want to address, as we move forward, like what things people can do. And it’s like, the first step is, do not respond. Like, wait. Wait a day or two or three before you respond, because your initial reaction is going to be reactive, emotional, defensive, protective. You respond to a projection, right? Like that is a very common thing to do when someone projects on you, especially if it’s something you’re already feeling insecure about or defensive of.
So, the best thing you can do is like, breathe. Breathe, like vent to your friends.
Text your friends, text Margo.
Get it all out. Say all the snarky things you can possibly say, but I want to take us by as to why, because there’s a posture to take with these kinds of people. And I actually think Elwood said it best. So she, you know, she was like, “Happy people don’t kill people. Right?”
“Happy people don’t shoot their husbands.”
They don’t shoot their husbands, right? (giggles) There actually is wisdom and truth here. Think about it, I unsubscribe all the time from lists. I think everyone watching also does. Never once in my life has it occurred to me to send like a treaty on why I’m unsubscribing, “You’re losing me”, with the exception of when they ask, you know, like, “Why are you unsubscribing?” And it’s like a MailChimp form and “Oh, you know, I’m moving and I no longer can receive ice cream from this place”.
Like sometimes I’ll share that because it’s like useful data, but I’ll never be like “I think you’re a racist bag of dicks and so I’m getting off this list!” Like I’ve never done that. I just move on with my life and I click unsubscribe. So like announcing it, imagine the mindset of someone who feels like they need to defend themselves and let you know. Like for it to have gotten to that point for you to attack someone that you don’t know with the possibility that they could see it. Like there’s something inside of you that is hurting.
There’s that joke that everybody says where it’s like, “Who hurt you?” Right? And we say it in, like, kind of a catty tone, but it’s true. Like if those emotions are coming out in that way like that person is not okay. And so the appropriate response is not snark. It’s not antagonizing back. It’s not escalating it. It’s de-escalating because they will deflate with kindness. They will not be able to handle it.
That is the key. Also, I want to say that the kind response also should come from a genuine place and not just like, “Well, I’m gonna get you with the niceness.”
Yes, fake niceness is not nice.
Girls. And I don’t want to cheapen the story that I tell with like responding from kindness. ‘Cause I was like, look, you know, what would my higher self say basically? But it was also, you know, I was hurt because I do care about people and it’s not just part of my brand. It’s part of who I strive to be as a person. So I was like, “What would the person that I strive to be who I’m being accused of not being, how would that person respond?” And I think that that was a good touchpoint to sort of combat that conversation.
And when it’s in DMs, it’s a little different when people are like making fun of you for selling again or something, it’s a little easier to be like, I’m sorry.
Where you’re not aware, that’s the stuff you can kind of easily ignore, like send him a bunch of crying laughing emojis and let them wonder what you’re really thinking.
Or let them see it was read. That’s the meanest thing you can do to someone! Leave ’em unread! It’s the meanest! It’s stonewalling to the nth degree.
Yup, silencio por favor. Let’s button this up by thinking like what kind of emotional projection merits a response and what kind can and should you ignore?
That’s a good question. I think you have to attribute some sort of motivation and this might be a case-by-case basis. So let me think through this. ‘Cause I don’t actually know what, ’cause it’s like the porn definition, “you know it when you see it”.
I’ll just say what they are for me. I think when it cuts deep and that person is deliberately targeting you and has put some thought into it. That to me is like, okay, well, let me interrupt this thought stream and just be kind and figure out how to meet you where you are. And just say like, you know, “It may be you have a point, maybe you’re right.”
You know, how do I acknowledge that? And I think also stuff like, that you have a lesson that you can offer somebody when you used to think that way, you know, and you can share that with them, share what you recognized or when you were in a moment in your business where you felt like that or wanted to send an email like that, you know, what would you have needed to hear at that moment?
That’s what I think merits the response when it comes to emotional projection. But I also think that the stuff you could ignore is that petty stuff like any eye-roll emojis to something that you’re selling or somebody teasing you for making an offer on another time or where people are just being mean.
Criticism of your pop-ups.
Yeah, exactly, and people are taking jabs because they’re bored. Those are all kinds of key elements that you can choose to ignore. It’s a difference between where do you need to extend an olive branch and where do you need to hold the boundary.
And that petty small stuff, and especially when it’s the same person over and over if it’s the same complaint, knock them off the page. It doesn’t matter. Just pitch the chess pieces off the board. Thanks! Move on with your life.
Yeah. But I think that you know there are moments to extend an olive branch and moments to just leave them unread. And when it comes to that small petty stuff, that stuff, you know, it doesn’t really matter when somebody is trying to make a joke but they’re clearly just a little jealous. That sort of, I think the stuff that you can kind of push it aside.
Have you noticed a pattern in how it’s written, though? Because I’m remembering that like often the ones that I am like, “Do not engage!” and I’ve learned this by engaging, the ones that they don’t make sense in terms of English. And I don’t mean that as ESL. I mean like the sentence structure is off or the idea doesn’t hold. Where it’s like someone is on a rant.
I have a member of my family that does this a lot, who writes with like a lot of ellipses, you know, like in a list of ideas.
Are they over 50, aren’t they? I don’t know who was teaching ellipses 50 years ago. But it’s wrong.
It’s like a slew of half-thoughts where I’m like what was your question? It’s just like a dump. And so like that I think is best left alone or dismissed as like “Thanks, appreciate your response,” you know or something. But when there’s an attack that the person took the time to write and you can tell they’re hurting after you’ve gotten angry about it.
So first pause, step one, pause. Text your friends, have the emotional response, feel the feelings, don’t project back. Do not project back because usually, we want that person to feel what we’re feeling. And so we’re extra mean. For me, that shows up as passive aggression. I think with you, it’s like aggression.
Sick burns! Oh yeah, it’s “aggression aggression” with me.
Then I actually use everything I ever learned as a copywriter in those moments where I feel like I can flex. So don’t send me these emails just so I can flex.
You’re gonna get sent the onslaught now. Good lord, woman.
There’s something really useful about the posture. Like I’ll go back and I’m not even kidding. I’m such a nerd. I’ll go back and reread a book that says, okay, perspective take, what sophistication level are they at? What awareness level are they at? Like what could they be feeling right now? And now you have to meet them where they are. You want them to be here? They’re obviously here. What do you need to say to move the conversation this way? No jokes!
Help them ascend!
You know, I can deescalate being like, “Hi, you know I think you have a point here. I thought the same thing when I initially wrote this.” Just humanizing yourself and saying “That’s interesting. I don’t agree with that point but I’d love to read what you’re referencing. Please share it with me and maybe we’ll update it,” or something like that.
And that tends to help or even begin a dialogue. Like I’ve gotten those to move into places where people are like, “Wow, I really appreciate how much you like wanted to make this piece better.” I’m like, “Yeah, I’m not fucking around with my pieces.” Like, if the argument is bad, tell me the argument is bad, but don’t attack my character or my intentions.
Yeah. I had this theory. One time, I’ve been in crazy situations in New York a couple of times. And one time I had my phone taken out of my hand and I always thought, you know, when I think about why do people rob people, you know, what makes someone a target? And I was an idiot that night.
Like I was wearing bright red head to toe for one reason or other, big headphones on, I was like negotiating a contract on my phone and like wrapped around. And I was walking alone on the street at night and I was always like, “It’s gonna happen.” Somebody’s gonna like, try to rob, like take my phone out of my hand and run with it or whatever.
Like when that happens, why do I think that happens? And it’s because I believe that it may be to a point again, I have nothing to prove this, but I was like, “Well, I would say that that person thinks that if they take something from me, I can easily replace it.” And so when the person, when that eventually happened and I got my phone taken out of my hand, I ran after the thief and yelled that I have a business and I run my phone for my business and they need to give it back to me and they gave it back.
Ha! That worked?
But that was a story for another day, yeah. But I think that that’s often the situation with emotional projection, especially when it comes to influencers in the digital space in the business space, where they just don’t see you as quite human or they assume you can bounce back or that it’s gonna roll off you because you are, you know, what they perceive as maybe astronomically more successful than them, whether that’s true or not.
It’s done in a way that someone as soon as you have more resources as well, subconsciously perhaps, to deal with what they’re gonna throw at you. And if you’re a sensitive snowflake like me, you just don’t. So you have to find ways to deal with it.
Yeah. I think that’s true. And I think you bring up a really good point about distinguishing between the two because we do need to criticize, we do need to have good, let’s call it to feedback more than criticism, but like good debates over having better ideas and making our arguments stronger and making our claims better and not feeding systems that we don’t believe in. Like that is all very legit and keep doing it.
But when it starts to feel like the emotions are guiding you or where it starts to feel like someone’s arguments aren’t arguments, or people are just being petty, like if it’s about your appearance, we didn’t even touch that one. But that is a lot, a lot, a lot when, “You’re too fat to make that point. You’re a skinny bitch.” What issues does she have?
Yup. “You’ve never had a bad day in your life.” Why do you? Yeah. Yeah.
That kind of stuff. It’s not about you.
Yeah. That stuff is not about you. I can tell you right now.
Yeah, and as someone who assumes everything is about me, even then, I know that it’s not about me. And I think that you’re absolutely right. And you know, also what would life look like if you were able to let this roll off your back a little more and meet people where they are.
It’s part, I think it’s also part of the job to build your resilience around this stuff and defining, you know, setting a protocol for how you respond, which is the way that Margo and I take the tack that, okay, pause, scream to your friends, write out as many sick burns as you can. And then come back when you’ve had a nap and a snack and meet them where they are and kill them with kindness.
Exactly. Meet them where they are. Kill them with kindness. And also like we run businesses where we care about people. If you watch the show, you do, too. Otherwise, why are you watching? Like you won’t like what we have to say. So like, if caring about your people is a core value, it’s gonna bother you. And that’s a good thing, right?
Like that’s a good thing.
So, knowing your limits and your boundaries and having restrictions on how people are allowed to talk to you or access you is okay. You know what your boundaries are because these things are going to happen. Like the projections are gonna come. So having a fortified base of friends, a therapist, coaches, like people where you can start to systematize this.
And, and what I mean by systematizing is like pattern recognize where you’re not taking it so personally where it derails you, because, in the beginning, it really catches you off guard, especially, and like the beginning, you know, every time you launch a new product is a beginning.
Okay, so for people watching at home the main thing to understand is that the emotional projection that’s happening is not because of you. It’s what you represent to someone else. And it’s emotional stuff they haven’t dealt with that they’re putting on you and throwing at you. You do not have to catch it. You do not have to take the bait. You do not have to throw it back. Your only job is to be kind and to de-escalate.
We recommend taking a beat, meeting people where they are, seeing them as people, humanize the person on the other side because it’ll help you self-regulate. So you’re not like slinging arrows back. And you’re also not feeling like garbage about yourself, because I’ve also done that where I’ve done the sick burn and then I feel like a shit human.
For three months ’cause I’m like, “Everybody knows I’m a bad person.”
It wakes me up at 3:00 AM. I’m like, “Fuck, I shouldn’t have said that.” Why did I do it? Short-term satisfaction. Long-term pain.
Yes, and this is where we also like we’re, you know we both have issues with cancel culture. Like people can learn from mistakes. If you respond poorly to someone projecting on you, improve next time. Like it is not a death sentence for your character.
Yeah, absolutely. Absolutely. And it gives you ways to look at yourself and it can be a tool. So take the high road. The view is much better
Oof. On that note, any final thoughts Hill?
Nope. That’s it for me.
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We want to hear from you. So tell us about those emotional projectors. Tell us what are they saying to you? What are they projecting onto you? How are you responding? How are you restraining? What have you done poorly that blew up in your face? What did you do that you were proud of how you responded and ended well.
It’s so hard to focus when Hillary does those. (laughs)
You like my closing, interpretive dance? (laughs)
I love it. All right. I am Margo Aaron.
And I’m Hillary Weiss.
This has been Hillary and Margo Yell at Websites. We will see you in two weeks.
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