“Best kept secret” creatives? I’m obsessed with y’all. … Or, as the internet would say: “I stan y’all. “Look: I know it’s common for folks who’ve been behind the scenes of other people’s businesses for wayyy too long to feel a little shy about why they aren’t being seen more widely in the space yet. […]
A particularly well-adjusted buddy of mine told me once that every night before he went to sleep growing up, his mom would say to him: “Goodnight! I love you. Remember: you are perfectly and wonderfully made.” (I believe it’s a variation on the Bible verse, Psalm 139:14 about being “fearfully and wonderfully made”… but I like […]
How do you pick up the conversation with your audience again in the midst of a seeming-apocalypse? Here’s on way to think about it.
What if we’re asking the wrong questions? (a.k.a. If you can’t beat ‘em, get better at your own game)
I’ve got this buddy Rob who used to drive me completely nuts. (Yes Rob Braddock Jr. – that was not a clever auto-fill. It’s you I’m talking about. You’re welcome.) While we’re good friends now, and he’s a vocal, enthusiastic supporter of my work — when we first met inside a copywriter Facebook group in […]
Uh oh. It happened again. Jimmy Jilliondollars just shared another one of those Facebook posts. Maybe it’s a screenshot of some email or text from a client or customer, or the back end of their Shopify or PayPal. Maybe it’s a selfie of them smiling or giving the thumbs up, or eyes closed with prayer hands talking […]
I watched with horror, almost in slow motion, as my fist collided with the side of my Sifu’s face. Fortunately I’m still very new to the martial art of Wing Tsun, so I don’t pack enough power for a Paak Sau — a blocking technique — to hurt. … Which is probably why my instructor Sifu […]